Gigafactory Berlin Sees Red in First Paint Option Reveal

Tesla CEO Elon Musk is seeing red when it comes to the operations of Gigafactory Berlin’s paint shop, but not in a bad way. As it was mentioned before the new factory is expected to be one of the most advanced in the automotive market. Musk revealed one of the paint options that will be available on the vehicles produced at the German plant in a series of tweets this weekend. The color, Deep Crimson.

Currently Tesla offers a handful of colors with the base option for purchased vehicles being the Pearl White Multi Coat. For an additional charge customers can opt for Solid Black, Midnight Silver Metallic, Deep Blue Metallic, or Red Multi Coat. From the looks of it, there isn’t a lot to choose from especially since early model Teslas offer several more options.

Although no further details were given about the shade of red Elon Musk was referring to, the CEO has mentioned that Gigafactory Berlin’s paint shop will be able to achieve “more layers of stunning colors that subtly change with curvature.”  

In recent years Tesla has been criticized regarding its vehicles paint jobs. With Model 3 and Model Y crossover deliveries increasing, so have complaints from buyers about inconsistent paint quality. Tesla has since promised to improve its quality and seems to have made headway as far as GM executive Bob Lutz is concerned. In a comment regarding the Model 3s build quality last year, Lutz stated “When I spied a Metallic Red Model 3 in an Ann Arbor parking lot, I felt compelled to check it out. I was eager to see the oft-reported sloppy assembly work, the poor-fitting doors, blotchy paint, and other manifestations of Tesla CEO Elon Musk’s ‘production hell’ with my own eyes. But, when next to the car, I was stunned. Not only was the paint without any discernible flaw, but the various panels formed a body of precision that was beyond reproach. Gaps from hood to fenders, doors to frame, and all the others appeared to be perfectly even, equal side-to-side, and completely parallel. Gaps of 3.5 to 4.5mm are considered word-class. This Model 3 measured up.”

Of course there will always be room for improvements but Gigafactory Berlin is planning to take on the task of just that. Tesla enthusiast are looking forward to the possibility of Tesla breathing new life into old but adored color options. That being said, Gigafactory Berlin’s improvement will almost certainly spill over into Gigafactory Shanghai as well as the company’s Fremont factory with the potential to help Tesla climb to the top as far as build quality and vehicle finishes.

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